FanDuel is ready to make this year a memorable one with the help of its latest move announced publicly. The sportsbook operator became the first gaming force to ink a collaboration and join the American Gaming Association’s special campaign. It goes by the name of Have a Game Plan. Bet Responsibly. and it strives to promote a healthy relationship with gambling.
Problem gambling is quite a concerning topic that should be widely discussed and taken care of, as patrons seeking the thrill of gambling sometimes find themselves in an unhealthy relationship with gaming. Now the American Gaming Association is ready for a new phase providing more information on the subject.
American Gaming Association
Sports betting is on the rise over the past couple of years and the United States is working towards enhancing its states with the appropriate wagering offerings. FanDuel is located in New York City and it is renowned for being one of the powerhouses on a national scale. This week was a special one, as it witnessed the official announcement that the sports betting leader will be the first to team up with the American Gaming Association.
This collaboration will result in the creation of new content related to gambling addiction on its prevention. It will be distributed on social media platforms, making it possible for more potential patrons to learn about the new campaign. It goes by the name of Have a Game Plan. Bet Responsibly. and this caption sums it all up. The ultimate goal of this public service initiative is to make responsible gambling online cool again.
Individuals exploring the sports wagering scene should keep in mind all the risks coming with it and proceed with their gaming endeavors with caution. FanDuel is set to create messaging materials promoting responsible gambling on sports events. Social media platforms will see the first wave of promotional materials, guaranteeing easy access to a large number of patrons.
Problem Gambling
Along with this approach, FanDuel is also planning on collaborating with its partners, in order to distribute the informational campaign via television, radio, digital and in-venue media. Players interested in sports wagering will learn the best ways to spot a reliable operator boasting a gaming license for operation, as well as learn the foundation of responsible gambling and implement it into their daily sports betting activities.
FanDuel is one of the potential sportsbooks that could enter the New York State regulated online wagering market. DraftKings, BetRivers, FanDuel, Caesars, William Hill, Stars Group, and Bet365 have already inked an agreement with the state and they could enhance the upcoming mobile sports betting field. State officials are currently debating on the two-skin model of operations, which will allow casinos to cooperate with other sportsbooks in order to bring greater variety to the market.
After Cuomo’s announcement, New York Assemblymember J. Gary Pretlow and Sen. Joseph Addabbo have submitted two identical multi-operator online betting bills. Both bills suggest that this will allow 14 online operators, including big names such as DraftKings and FanDuel. Whether Cuomo’s office will opt for the more profitable multi-operator model or the single-operator monopoly will be decided in the near future.
Source: “FanDuel Becomes the First Mobile Sportsbook Operator to Partner with American Gaming Association’s Responsible Sports Betting Initiative“, PRNewsWire, March 8, 2021
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